The fun of creating landing pages is that it gives us the ability to experiment with design, copy, offers, etc. in order to capture the attention of our target customers. Ultimately, converting them into leads. 

Earlier this year, the wizards over at Google announced that they are now supporting FAQ and How-To structured data on Google Search and Google Assistant. That sounds pretty techie, right?  Let me explain and show you how the SEO Jedi, Neil Patel, is leveraging this...