4 Key Components You Need to Craft a Persuasive Landing Page
Have you ever landed on a website that made you think, “Am I in the right place?” Yeah, me too.
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4 min read
Miriam-Rose LeDuc
:
December 10, 2025
Is your website ready for 2026? Marketers like you can use these tried-and-true landing page examples (organized by industry) as inspiration to build high-converting offers. Keep reading for real examples of modern landing pages that work in the age of AI.
At the end of the day, your landing page has one job: to connect with your audience and move them to take the next step. Every example below includes the one must-have ingredient that makes that possible: a form. It’s your visitor’s chance to raise their hand, introduce themselves, and say, “Hey, I’m interested.”
And here’s the part worth underlining: people are far more likely to take action if your page fits the vibe and energy they expect. That’s why staying on-trend does more than just make your landing page pretty; it makes your brand look informed, current, and trustworthy.
Here are some strong modern landing page examples grouped by industry (do you see yours?):
eHospitalHire’s healthcare landing page boasts a couple of trends that are still on the rise. Here’s what makes it work:

*landing page built by Campaign Creators
Engagefi’s landing page works because the “free consultation” offer copy stands out beautifully against the header overlay. If I had to change one thing, it would be the CTA “Submit” (see below), but otherwise, this is a classic example of a landing page with a clear next step and benefit for the reader.
*landing page built by Campaign Creators
Xencreate’s website guide landing page is just really frickin’ cool. This agency example features a handful of trends worth highlighting. Here’s what’s working well:

*landing page built by XenCreate
This HubShots landing page is clean and actionable. No fluff, high value with the “download” CTA and monochrome background with subtle texture, and no navigation bar to distract the reader. The simplicity is what makes this page work: a classic landing page at its finest.
*landing page built by XenCreate
CRM4ALL CRM check landing page showcases some trends that carry a lot of bang for their buck. Above the fold, we see examples of a few features we’re familiar with that make the page work well:
But scroll down the page for the real impact player: social proof. The customer testimonials on this page, featuring images of real clients, speak for themselves.
*landing page built by Brandsensations
Dijital Team is showing up strong with some effective landing page elements like:
If it were up to me, I’d pick a different CTA (see my soapbox down below). But this landing page example is otherwise visually engaging and action-driven for the IT industry.
*landing page built by XenCreate
Magoosh models another classic landing page design with a benefit-driven call to action. No navigation bar here (although I predict we’ll see less landing pages like this in the future…see my comments below).
*landing page built by SideKick Strategies
Speaking of landing pages with navigation, Aktivbo is out here showing us how it’s done with their customer satisfaction landing page. Add the subtle overlay in the header image and simple action-driven form, and you get a high-converting lead magnet for landlords and property owners.
*landing page built by Brave Agency
SmartAC provides marketers with a great example of a modern landing page by using video in their hero banner. Why it works: not only is video a growing trend, but it also boosts engagement. While video can increase load times, it’s perfect for website pages designed with the user experience in mind.
They're also smart to use a scrolling logo module to give their business a little social klout.
Dynamic landing pages built or personalized with AI are cluttering the internet like toddler toys.

And marketers can create these landing pages with AI in under 10 minutes (here’s how).
Strong CTAs are more than a trend: they’re good marketing.
In the examples above, the calls to action could be strengthened by changing from third to first person so the reader really sees themselves on the page. For example, in Magoosh’s case, “Get your free practice test” becomes “Get my free practice test”, or “Yes! Give me my free practice test”.
Just my two cents…
Both Smart AC and Brandsensations use scrolling logos as an element of social proof. My prediction is that with video content on the rise, we’ll start to see more video testimonials in 2026, too.
Trust and brand authority are the ultimate currencies in business, and we’re starting to see landing pages introduce navigation to help website visitors find the answers they’re looking for more easily (see examples above like XenCreate and eHospitalHire). The original “squeeze page” design doesn’t compel visitors to take that single action as well as it once did.
These examples reflect the strongest landing page patterns emerging across industries in 2026.
Technology evolves, trends change, and 2026 will bring even more shifts, but human psychology is the evergreen factor behind high-converting landing pages. People want to feel understood. They want clarity. They want ease. They want proof. Go build with those in mind and you’ll be kicking a$$ and taking names with landing pages that actually work.
You’re not alone in this new world of marketing. We’ve got you. :)
P.S. If you’re looking for a place to start, all of the examples above were made with the Clean Pro theme. Just saying… good tools make great marketing a whole lot easier.

Have you ever landed on a website that made you think, “Am I in the right place?” Yeah, me too.
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